Centre of Excellence – Partner with the Best.

Your Revenue and Profit Optimisation Centre of Excellence.

At ARMA, we’ve always stood at the forefront of the Revenue Management (RM) field, championing its significance and ensuring tourism operators reach their fullest potential. As the peak body in Australia, we take great pride in our extensive experience and commitment to excellence. Our dedication to empowering industry professionals has led us to a new and exciting venture – ARMA Advantage.

Why ARMA Advantage?

What sets ARMA Advantage apart is our deep-rooted connection within the industry. For over a decade, ARMA has been at the heart of revenue and yield management, fostering relationships, and pioneering innovations and education that have transformed countless businesses. This unique perspective gives ARMA Advantage a distinct edge in understanding the intricacies and challenges of the industry.

Partner With the Best

ARMA Advantage provides members with access to passionate experts who specialise in driving efficiencies, uncovering opportunities, and maximising profits, and value-added offerings on many world leading solutions.

We understand that in the dynamic world of revenue management, you need tailored solutions that align with your specific goals and aspirations. ARMA Advantage does just that. Our experts become an extension of your team, working hand in hand to implement strategies that cater to your unique needs.

The ARMA Advantage

Proven Thought Leadership: As the peak body in revenue and yield management in Australia, ARMA is recognised and respected across the industry. This recognition translates into ARMA Advantage, bringing the best and brightest experts to assist you.

Focus on Results: We are results-driven. Our goal is to maximise your profitability. Our experts are passionate about driving success in every project, uncovering new opportunities and ensuring your business reaches its full potential.

In the ever-evolving landscape of the tourism and hospitality industry, having an ally that not only understands the nuances of your business but also has a track record of success is invaluable. ARMA Advantage is your dedicated partner in revenue and profit optimisation, guiding you on your journey to success with insights and solutions that make a difference.

Join us and experience the ARMA advantage. Your success is our mission.

ARMA Advantage – Your Revenue and Profit Optimisation Centre of Excellence